We recognize that every market is different and there's no "one size fits all" solution to app catalogues. For that reason, each neXva app store catalogue is built from the ground up. We have an in-house team that deals directly with thousands of app developers to bring the best local and international content into each store. Additionally, we work extensively with our partners to encourage local developer talent to shine.
We know that all markets need to have certain apps that everyone wants, but once you get past that, the real value to the neXva managed stores is the ability to localize the app store content for each specific market. Our in house curation team reaches out to local developers, media companies and brands to bring their apps into a prominent position in the store. We also work with our local operator partners to run developer app challenges to encourage fostering local developer talent and creation of very relevant local apps.